Business Administration, BSBA (Oakland)
Undergraduatemajor2027 catalogBusinessOakland128 semester hours totalunverified parse — check the source
Official catalog page for this program
Accounting
Finance
- FINA 2201 — Financial Management
Marketing
- MKTG 2201 — Introduction to Marketing
Management Information Systems
- MISM 2301 — Introduction to Information Systems and Digital Technologies
Operations Management and Supply Chain Management
- SCHM 2301 — Supply Chain and Operations Management
Organizational Behavior
Strategy in Action
- STRT 4501 — Strategy in Action
International Business/Social Responsibility
- INTB 1203 — International Business and Global Social Responsibility
Statistics
From the catalog
Complete one of the following. MGSC 2301 is the recommended statistics course for this program:
- One of:
Mathematics
From the catalog
Complete one of the following:
- One of:
Macroeconomics and Microeconomics
Business Experiential Learning
From the catalog
Complete at least one of the following experiences:
- One of:
Concentrations (choose 1)
Entrepreneurial Startups
From the catalog
Complete two electives, one of which may come from the Additional Electives list:
Additional Electives
One course from an approved Dialogue may count toward the additional elective.
- INNO 2301 — Innovation!
- ENTR 4501 — Integrated Studies in Entrepreneurial Startups
From the catalog
Additional Electives
- Choose 8 semester hours from:
- ENTR 2303 — Marketing Strategies for Startups
- ENTR 3305 — Business Model Design and Innovation
- ENTR 3330 — Design Thinking for Startups
- ENTR 2215 — Understanding Family Enterprise
- ENTR 2225 — Examining Family Business Dynamics Through Film
- ENTR 3217 — Global Family Business Leadership
- ENTR 3304 — Entrepreneurship and Innovation Law
- ENTR 3401 — Consulting Operations and Growth in Small and Medium Enterprises
- ENTR 3945 — New Venture Development: Startup Immersion
- ENTR 4414 — Bridging Conflict, Creating Diversity
- ENTR 4983 — Special Topics in Entrepreneurship
- FINA 4610 — Entrepreneurial Finance and Private Equity
- INNO 2206 — Global Social Enterprise
- INNO 2304 — Industry Disruption and Corporate Transformation
- INNO 2414 — The Social Impact of Business
- INNO 3303 — Digital Platform Strategies and Data-Driven Business Models
- INNO 3309 — Funding and Measuring Social Impact
- INNO 3335 — Product Innovation and Portfolio Management
- INNO 4225 — Growth, Acquisitions, and Alliances
- INNO 4983 — Special Topics in Innovation
Finance
From the catalog
Complete three of the following:
The following courses may not be used toward a Finance concentration elective: FINA3740, FINA3750
- One of:
- Choose 12 semester hours from:
- One of:
- FINA 2730 — Fintech and Financial Innovation
- FINA 3301 — Corporate Finance
- FINA 3303 — Investments
- FINA 3305 — Real Estate Principles
- FINA 3401 — Responsible Investing
- FINA 4219 — Portfolio Management
- FINA 4220 — Behavioral Finance
- FINA 4320 — International Financial Management
- FINA 4335 — Computational Methods and Their Applications in Finance
- FINA 4340 — Blockchain Applications in Finance
- FINA 4350 — Applied Financial Econometrics and Data Modeling
- FINA 4370 — Financial Modeling
- FINA 4390 — Machine Learning in Finance
- FINA 4410 — Valuation and Value Creation
- FINA 4412 — Personal Financial Planning
- FINA 4420 — Mergers and Acquisitions
- FINA 4460 — Algorithmic and Robo-Trading
- FINA 4512 — Financial Risk Management
- FINA 4514 — Investment Banking
- FINA 4516 — Real Estate Finance
- FINA 4524 — Credit Analysis
- FINA 4526 — Core Topics in Alternative Investments
- FINA 4604 — Fixed-Income Securities
- FINA 4610 — Entrepreneurial Finance and Private Equity
- FINA 4983 — Special Topics in Finance
Fintech
From the catalog
Complete two of the following:
- One of:
From the catalog
Choose one option below:
- Choose 4 semester hours from:
- Choose 8 semester hours from:
Marketing
From the catalog
Complete three of the following:
Note: MKTG 2601 cannot be used towards a Marketing elective.
- One of:
- Choose 12 semester hours from:
- ENTR 4414 — Bridging Conflict, Creating Diversity
- MKTG 2301 — Marketing and Society
- MKTG 2602 — Quantitative Analysis of Consumer Data
- MKTG 2720 — Enabling Technologies for Consumer Engagement
- MKTG 2801 — Fashion Marketing and Branding
- MKTG 3301 — Marketing Management
- MKTG 3401 — Marketing Research
- MKTG 3402 — Gaining Insights from Consumer Data
- MKTG 3501 — Marketing Analytics
- MKTG 3720 — Brand Management
- MKTG 3945 — Experiential B2B Marketing and Innovation: Industry Challenge in the Context of a Global Enterprise
- MKTG 4120 — Undergraduate Research Practicum in Marketing
- MKTG 4220 — Marketing in Asia
- MKTG 4420 — Sales Management
- MKTG 4502 — Managing Customer Engagement in a Service World
- MKTG 4504 — Advertising and Brand Promotion
- MKTG 4506 — Consumer Behavior
- MKTG 4508 — Digital Marketing
- MKTG 4510 — New Product Development
- MKTG 4512 — International Marketing
- MKTG 4604 — Creating Business Value with Data and AI Technologies
- MKTG 4605 — Demand Generation and Growth Marketing
- MKTG 4606 — Digital, Analytics, Technology, and Automation Research Practicum
- MKTG 4720 — Understanding the Platform Economy
- MKTG 4983 — Special Topics in Marketing
Social Innovation and Entrepreneurship
From the catalog
Complete two of the following, one of which may come from the additional elective list:
One course from an approved Dialogue may count toward the additional elective.
- INNO 2301 — Innovation!
- INNO 4506 — Integrated Studies in Social Innovation and Entrepreneurship
From the catalog
Additional Electives
- Choose 8 semester hours from:
- INNO 2206 — Global Social Enterprise
- INNO 2414 — The Social Impact of Business
- INNO 3309 — Funding and Measuring Social Impact
- ENTR 2303 — Marketing Strategies for Startups
- ENTR 3217 — Global Family Business Leadership
- ENTR 3304 — Entrepreneurship and Innovation Law
- ENTR 3305 — Business Model Design and Innovation
- ENTR 3330 — Design Thinking for Startups
- ENTR 4983 — Special Topics in Entrepreneurship
- INNO 2304 — Industry Disruption and Corporate Transformation
- INNO 3335 — Product Innovation and Portfolio Management
- INNO 3520 — Impact Investing and Social Finance
- INNO 4225 — Growth, Acquisitions, and Alliances
- INNO 4983 — Special Topics in Innovation
- MKTG 2301 — Marketing and Society
Substitutions
Possible equivalents for this program — dashed means a suggestion, not a rule, and every substitution needs your advisor's approval:
- MATH 1231 ↔ MATH 1241 (tier C)
- MATH 1241 ↔ MATH 1341 (tier C)
- MATH 1241 ↔ MATH 1245 (tier C)
- MATH 1241 ↔ MATH 1340 (tier C)
Parsed from the catalog by NU Map; the structured machine copy is in this college's JSON for the 2027 catalog, under business-administration-bsba-oakland, and the official page is the authority.