MKTG 4512 — International Marketing

4 semester hoursUndergraduateLecturetypical days: M/T/ThBostonTraditional

Introduces those aspects of marketing that are unique to international business within the framework of traditional functional areas of marketing. Focuses on the environment and the modifications of marketing concepts and practices necessitated by environmental differences. Topics include cultural dynamics in international markets, political and legal environmental constraints, educational and economic constraints, international marketing research, international marketing institutions, and marketing practices abroad.

Prerequisites

Offering history

TermSectionsEnrolledCapacityFullOpen seats/section
Summer B 20231174043%23.0
Fall 202314040100%0.0
Summer B 20251184045%22.0
Spring 202614140102%0.0

Snapshots from scheduled scrapes — not live seat availability. "Full" can exceed 100% when sections over-enroll.

Meeting times

Share of recent sections by weekday: M 65% · T 66% · W 30% · Th 65% · F 35%

Common patterns: TF (35% of sections), MR (34% of sections), MTWR (30% of sections) — in patterns, R means Thursday

Professors

Fall

Spring

Summer B

Percentages are each professor's average share of the season's enrolled students in recent terms.

Links

Official catalog (MKTG course descriptions) · Student reviews on RateMyHusky · All MKTG courses · Plan it at numap.app