INNO 6410 — Product Management Capstone

1 semester hoursGraduateLecture

An experiential course integrating strategic product management principles with real-world application, guiding students through the development of a new product line for an existing brand. Emphasizes customer discovery, market research, and economic feasibility, balancing innovation with brand alignment. Introduces tools for financial modeling, ROI analysis, and prototyping as a means to explore the end-to-end process of product line development.

Links

Official catalog (INNO course descriptions) · All INNO courses · Plan it at numap.app