DGM 6525 — Research Methods for Global User Experiences
4 semester hoursGraduateLecture
Focuses on a structured approach to user research methodology for the design of interactive applications. Emphasizes user research and interpretation for products and services that will be marketed to individuals spanning cultures with radically different customs and communication. Applies field methods such as interviewing, observation, and questionnaire design through the lens of intercultural psychology and communication patterns, cultural neutrality, and culture-centric design.