PBR 6001 — Communications Technology Lab

1 semester hoursGraduateLab

Focuses on the critical skill of using HubSpot to manage marketing communications. Marketing technology tools are the most in-demand skill set for marketers today. Introduces all key digital communications tools: content development, social media, PR, CRM, and email marketing. Offers students a weekly opportunity to build a comprehensive campaign that will become a portfolio piece, validating their experience with HubSpot to potential employers.

Links

Official catalog (PBR course descriptions) · All PBR courses · Plan it at numap.app

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 "retiredSince": "2026-09-03"
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